There’s a lot to like about SFI annual conferences.

They bring together the SFI community so we can share ideas and explore future opportunities with experts – this year speakers included Kathryn Fernholz from Dovetail, Scott McDougall from TerraChoice, Adam Grant from the World Resources Institute, Mary White from PepsiCo, Michael Luzier from the NAHB Research Center and Jimmie Powell from The Nature Conservancy. A panel of Aboriginal leaders shared their experiences with SFI, and three SFI board members engaged in a thoughtful open discussion.

The conference in Burlington, VT, was our biggest ever, with 226 participants. We welcomed customers – like PepsiCo, IKEA, JCPenney and Time – as well as delegates from companies and communities of all sizes, Aboriginal communities, government agencies and conservation groups. They included academics, students, auditors, biologists, printers, landowners and forest professionals – it truly represented The Bigger Picture – Conservation. Integrity. Community.

I was constantly reminded that it’s the passion, the enthusiasm, the knowledge and the diversity of our many participants and supporters that make the SFI program so strong. That’s why we are able to achieve so much in forests and communities across North America.

The conference awards luncheon gave me a chance to showcase some of this good work.

The Boy Scouts of America received the SFI President’s award for everything they do to promote the value of sustainable forestry. Their Forestry merit badge encourages scouts to explore the complexity of forests, and is especially important when you consider these youth are our future leaders, our future land managers, our future consumers. The Boy Scouts of America are also firm supporters of forest certification – their Philmont Scout Ranch in New Mexico is certified to the SFI Standard; Boys’ Life magazine is printed on SFI chain-of-custody certified paper; and they are using SFI-certified wood for facilities in West Virginia where the 2013 Scout Jamboree will be held.

At this year’s conference, we also celebrated the achievements of the Mississippi SFI Implementation Committee, The Lyme Timber Company and the Wildlife Management Institute.

The Mississippi SFI Implementation Committee met a broad range of criteria – including leadership, logger education, landowner outreach and education, SFI program integrity, and SFI program growth – to earn the 13th Annual SFI Implementation Committee Achievement Award. I can’t say enough about the fantastic contributions our SFI Implementation Committees make. By representing SFI locally, they help us support strong communities and responsible forest practices.

The Lyme Timber Company and Wildlife Management Institute received an SFI Conservation Leadership Award for Biodiversity Research for a project that is improving forest habitat for the American woodcock in northern New York State. As always, there are a lot of other partners involved – including New York State Department of Environmental Conservation; U.S. Fish and Wildlife Service; U.S. Geological Survey; National Fish and Wildlife Foundation; and Northeast Association of Fish and Wildlife Agencies.

Thanks to everyone who made the 16^th Annual SFI Conference such a great success – including delegates, sponsors and speakers. Check our conference website where we have posted speaker presentations, including the inspiring keynote address by Larry Selzer, President and CEO of The Conservation Fund and an SFI board member.

I hope to see you at next year’s conference from Sept. 11 to 13 in Milwaukee.

J. Sterling Morton would have been a great partner in the SFI program.

Morton loved nature and as editor of a Nebraska newspaper, he encouraged his readers and civic organizations to plant trees. But he went beyond this. In 1872, as secretary of Nebraska Territory, he proposed Arbor Day as a tree-planting holiday in the United States.

Today, as we celebrate the 139^th Arbor Day, just think about the impact Morton has had. Today, the Arbor Day Foundation plants and distributes 10 million trees each year, recognizes more than 3,300 communities through the Tree City USA program, and provides resources for childcare centers, elementary schools, preschools and parks to connect children with nature.

It’s this kind of broad outreach that really can make a difference. It’s something we understand at the SFI program, which is why we go beyond our forest certification standard. Our bigger picture embraces conservation, integrity and community. No other third-party forest certification program in North America can match this broad perspective.

We started with a rigorous third-party forest certification standard, then built on it so we could accomplish even more in the forest, in communities and in the marketplace. We make sure forest landowners have access to the knowledge and training they need to manage forestlands responsibly.

Our unique Conservation and Community Partnerships Grant Program is yielding benefits by building knowledge, strengthening global supply chains and showing landowners how they can manage forests to enhance wildlife habitat. We give back through our 37 community-based SFI Implementation Committees and our partnerships with Habitat for Humanity affiliates.

The SFI program may have earned international respect but our roots will always be deep in North American communities – addressing their needs and gaining insight from their knowledge.

Thanks to our many partners who help us collectively achieve so much. And thanks to J. Sterling Morton for starting the enthusiasm and vision that is still with us today.

Allison Welde is SFI Director, Conservation Partnerships and Communications, and identifies areas of potential collaboration with conservation groups and other SFI stakeholders.

The Wildlife Habitat Improvement  Practices program at Clemson University, is one of nine projects awarded funding earlier this year as part of SFI’s Conservation and Community Grant Program.  The goal of the Clemson program is to research and share wildlife habitat improvement practices, inform SFI Standard Objectives for wildlife management, and help other forest landowners implement activities to improve wildlife habitat.  Through this program, Clemson aims to foster greater understanding, acceptance and support of responsible forest management by the general public.  As part of their outreach efforts, Clemson recently launched a new website which provides background information and updates on the project achievements.

Clemson University students majoring in forest resources, wildlife and fisheries biology, and environmental and natural resource management are a key component in the success of the SFI-funded project.  This fall, 42 undergraduate students enrolled in a Wildlife Management class are working with project co-directors to establish and sample a series of vegetation plots in demonstration sites to evaluate the effects of select silvicultural practices on wildlife habitat.  Two graduate students enrolled in the course are also helping to develop a plan to have the Clemson forest certified to the SFI Standard.   By participating in the project students are gaining a better understanding of integrated forest and wildlife habitat management,  as well as the requirements and goals of the SFI program.  The SFI project has become an invaluable teaching tool that is enriching the education experience of students majoring in natural resource management and related fields.

The Wildlife Habitat Improvement  Practices program is not only researching best forest management practices, but will demonstrate lessons learned to those who can benefit from learning about improved management activities, including forest landowners, forest managers, foresters, wildlife biologists and conservationists who are interested in integrating wildlife habitat improvement practices into forests managed for timber products. Upon completion of the research, Clemson and its partners, including SFI, will host a field day to demonstrate their findings to landowners and managers, taking the next step to inform new practices that benefit wildlife, meet SFI requirements and assist in gaining public support for responsible forest management.

Check out the Clemson Wildlife Habitat Improvement Practices program’s new website and keep up to date with the great work going on there.

Allison Welde is SFI Director, Conservation Partnerships and Communications, and identifies areas of potential collaboration with conservation groups and other SFI stakeholders.

The BC Ministry of Environment Ecosystems Branch in partnership with the South Coast Conservation Program (SCCP) recently completed a technical review of grizzly bear habitats along British Columbia’s (BC) Pacific Coast. Noted coastal grizzly bear ecologist Grant MacHutchon was contracted by the BC Ministry of Environment Ecosystems Branch, with financial support from SFI to aid in the project. Approximately 1200 grizzly bear habitats were reviewed in the mid-coast portion of the project area along the BC coast. Some of the habitat areas were adjusted in size, shape or location because of new classifications or previous errors. This work has created a substantially more accurate and improved map and database of grizzly bear habitats on the mid-coast of BC. In turn, this information is currently being used by forest planners and others involved in the ecosystem management in this part of the BC coast region to reach a balance between humans and the environment.

The SCCP has been using grant funding from the SFI Conservation and Community Partnerships Grant Program to develop materials and tools to identify and protect habitat and populations of forest-dependent plant and animal species at risk on 40.7 million acres/16.5 million hectares of forest on BC Pacific Coast, including grizzly bears. The core goals of this project are to bring together SFI-certified companies, including those owned by First Nations, government and conservation interests, to collaboratively develop material and tools to protect habitat and populations of at risk forest-dependent animal and plant species.

SFI’s Conservation and Community Partnerships Grant Program fosters partnerships between organizations interested in improving forest management in the United States and Canada, and responsible procurement globally.

It’s fitting that the themes for our 15th Annual Conference, is Power of Partnerships.  The world of responsible forestry and certification is so immense there is not a lot one organization can do on its own. The conference is set to explore the many ways collaboration leads to improved forest management, education & outreach efforts and implementation of the SFI Standard.

If you take a look at our conference agenda you will see we have lined up local and international speakers who will talk about partnerships yielding benefits for the forest products marketplace, communities, First Nations, and government agencies throughout North America and globally. Keynote speaker Linda Coady, Distinguished Fellow, University of British Columbia and Vice-President of Sustainability, Vancouver Olympics Organizing Committee will talk about Certification, Corporate Social Responsibility and Sustainability – The Next Generation.  We’ll also be making some exciting announcements.

We will be posting video from conference speakers as well as pictures from the event on our Annual Conference webpage – so check it out if you are not able to join us in Vancouver and take part virtually.